Mani's Blog

March 14, 2013

“The Power of Social Media”

Filed under: Toastmasters — mani @ 4:37 pm

This is one of my speeches in Toastmasters.

What is Social Media?

Social media are social software, which mediates human communication.

Social media technologies take on many different forms including magazines, Internet forums, weblogs, social blogs, micro-blogging, wikis, social networks, podcasts, photographs or pictures, video, review and rating.

BTW, “I am not representative of any Social Media, I am here just to share what I feel about my social media experience”.

Why Social Media is important?

In the year 2012, social media became one of the most powerful sources for news updates through platforms such as Twitter, Facebook and Google+.

Here are some statistics:

400 million twitts per day. Facebook has 500 million active users. Wikipedia has more than 28 million articles written by 75,000 contributors in 260 Languages. Youtube is 4th visited site on the Internet.  It’s the #2 search engine on the web.  Average user spends 55 minutes a day on Facebook.  In fact, I work for a company called NING, which manages 90K private social networks.

How Social Media helps?

In fact is it is really very large topic.  It helps for organizations, communities, and Individuals during earthquake, Tsuniami, Storm and election, daily life and other events.  I am going to share very few facts with you.

Helped in Politics Change? (Text Messages)

In 2001, Philippine President’s fate was sealed, just because they were able to forward 7 million text messages, over million people arrived to protest in Manila.

Instant notification (Twitter)

I use caltrain for my daily commute to the office.  I get instant update if the Caltrains are delayed.  83% of business owners said twitter adds more value their business.

Professional networking( LinkedIN)

Having registered in LinkedIn, you will get tons of benefit.  Get connected with professional friends and colleagues.  Participate in discussion group, Getting Job Email Alerts, Conducting Company Research, Getting Recommendations, Letting Companies find you.

As long as you have good skill set, updated profile and good contacts, finding job is not that difficult.  There is a high probability that you will find job with reference.   Recruiters consider profile comes through the reference first.  For example: Facebook received 250K resumes last year.  It is really hard for them to review those entire resumes carefully and call the right people.

Sharing news, photos and videos (Facebook)?

I am connected with many of my old friends after 15+ years.  I get update on what is happening at my friends’ life.  We get to share lots of videos and outstanding pictures.  I get to read/share many inspirational stories.  I get motivated many situations.   It is very easy to organize blood donation drive, Bone Marrow drive, and running/walking for good cause. I do agree people use Facebook in many different levels.   Someone says “Good Morning”, there are 15 likes on it. If you are a girl of woman you will get 50 likes. That is different story we are not going there.

Helps person in need?

I read an article in Time Magazine.  Rick Thomas, a 46-years old commercial pilot, was diagnosed with a rare form of kidney cancer in February; he knew he couldn’t afford the $125,000 treatment cost.  Then his sister Annie Howell suggested they create a page on GoFundMe, a crowd-funding site.  They didn’t ask anything anybody.

So to promote her brother’s cause, she initially sent links to friends and family members, who sent links to their friends and family and so on.  “All of them posted it on social media”

It took just two months to raise $144,000 from 1500 donors.  That is the power of social media.

Remember Contacts in your social Network is more powerful.


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